‘Jackass 3D’ pranksters top box office a 3rd time

* “Jackass 3D” beats forecasts with $50 million opening

* Biggest movie since “Inception” three months ago

LOS ANGELES, Oct 17 (BestGrowthStock) – Blowing stuff up never
gets old in movies, as the death-defying pranksters from MTV’s
reality series “Jackass” proved at the North American box
office on Sunday.

“Jackass 3D,” the third installment in a feature series
about a crew of thrill junkies, crushed forecasts by selling an
estimated $50 million worth of tickets during its first three
days of release across the United States and Canada,
distributor Paramount Pictures said.

If projections hold up when final data are issued on
Monday, the film will beat 2003’s “Scary Movie 3” ($48.1
million) to rank as the biggest October opening of all time.

Pundits had forecast “Jackass 3” would open in the $30
million range. The actual result ranks as the best opening
since the Leonardo DiCaprio thriller “Inception” kicked off
with $63 million three months ago.

The series details the exploits of a crew of daredevils,
led by Johnny Knoxville, who withstand grievous bodily harm by
performing various gruesome stunts. Genitalia abuse and
frequent vomiting are popular favorites. Critics mostly praised
the movie, even if the new 3D element failed to add much.

The previous two films also opened at No. 1: the first one
to $23 million in October 2002, and the sequel to $29 million
in September 2006. They finished with $64 million and $73
million, respectively. Paramount and MTV are units of Viacom
Inc (VIAb.N: ).

Opening at a distant No. 2 was “Red,” a Bruce Willis action
drama based on a DC Comic book. It earned $22.5 million, in
line with expectations. The film, which also stars Morgan
Freeman and Helen Mirren, was released by closely held Summit
Entertainment.

After two weeks at No. 1, the Facebook drama “The Social
Network” slipped to No. 3 with $11 million. The acclaimed
picture has earned $63.1 million to date, said Columbia
Pictures, a unit of Sony Corp (6758.T: ).

(Reporting by Dean Goodman; editing by Doina Chiacu)

‘Jackass 3D’ pranksters top box office a 3rd time