More Japan firms plan price hikes than cuts -poll

TOKYO, April 15 (BestGrowthStock) – About 11 percent of Japanese
companies are looking at raising their product prices, while 8
percent of firms are considering price cuts, a Reuters poll
showed on Thursday.

But a majority of companies — 53 percent of respondents —
plan to stay put, as they believe demand is too weak to warrant
prices hikes even though prices of raw materials and oil have
risen.

“It would be difficult have our retail prices reflect rising
costs given the sluggish economy and competition,” said a retail
company.

The climb in oil and raw materials prices has had the most
effect in the materials sector, with some 23 percent considering
price hikes and only 7 percent thinking of cuts.

The survey, conducted between March 26 and Apr. 12, covered
400 large Japanese firms, of which 220 responded.

Japan has fallen back into deflation after the global
economic crisis in 2008 led the nation’s economy to suffer its
deepest recession in the recent history.

For the Reuters monthly poll on corporate sentiment, click on
[ID:nTKC005800]
Investing Basics

(Reporting by Mari Terawaki; Writing by Hideyuki Sano; Editing
by Edwina Gibbs)

More Japan firms plan price hikes than cuts -poll