Swatch Group chairwoman eyes record 2011-paper

* Swatch Group seen posting sales of over 6 bln Sfr in 2010

* Chairwoman hopes can beat this in 2011

ZURICH, Aug 22 (BestGrowthStock) – Swatch Group (UHR.VX: ), the
world’s largest watchmaker, is aiming for another record year in
2011 as new products come on to the market in the coming months,
the group’s new chairwoman was quoted as saying on Sunday.

The group, which is best known for its colourful plastic
Swatch watches and also owns higher-end brands such as Breguet,
Blancpain and Omega, is set to post sales of over 6 billion
Swiss francs ($5.82 billion) this year, setting a record for the

“If we reach this goal in 2010, which we hope we will, then
we would like to clearly beat this level next year,” Nayla Hayek
said in an interview with Swiss newspaper NZZ am Sonntag.

“Many new products are only coming to the market this
Autumn, and a lot will happen towards to the end of the year.
There is still a lot in the pipeline, such as the further
development of the Indian market. Its potential should not be
underestimated,” she said.

Swatch Group appointed Nayla Hayek as chairwoman in June
after the death of her father and Swatch founder Nicolas Hayek.

The group, which has weathered the economic downturn better
than its peers, largely thanks to its strong position in the
fast-growing Chinese market, struck an optimistic note for the
rest of 2010 earlier this month after posting record sales and
soaring profit in the first half. [ID:nN03185591]
($1=1.031 Swiss Franc)
(Reporting by Katie Reid; Editing by Jon Loades-Carter)

Swatch Group chairwoman eyes record 2011-paper