UPDATE 2-Polycom takes on Cisco with videoconferencing apps

* Samsung mobile app to release this quarter

* Sees positive impact on sales in H1 of 2011

* Plans apps for other mobile platforms in 2011

* Working with major carrier on home telepresence

* Shares hit 3-yr high
(Recasts; add details, update share movement)

By Sayantani Ghosh

BANGALORE, Nov 8 (BestGrowthStock) – Polycom Inc (PLCM.O: ) is
looking to reach out beyond its traditional enterprise market
and push into consumer shores with its videoconferencing
applications on smartphones and tablets and plans of a
telepresence system for the home.

Polycom’s videoconferencing application for Samsung
Electronics’ (005930.KS: ) Galaxy mobile platform, expected to
release this quarter, is its answer to rival Cisco Systems’
(CSCO.O: ) move to expand its consumer presence through its home
video conferencing system.

The Galaxy platform, which powers Galaxy S smartphone and
Galaxy Tab tablet, runs on Google’s (GOOG.O: ) Android kernel.

The company expects the videoconferecing app to positively
impact sales through the first half of 2011, Chief Technology
Officer Joe Burton told Reuters.

Polycom has similar apps lined up for BlackBerry, Windows
Mobile 7, Apple and also other Android-based devices, and is
hoping to launch these through 2011, he said.

Polycom is also talking to consumer-electronics makers to
add low-latency video to home devices and is working with “at
least one major carrier on a home telepresence system.

“We are looking at laptops obviously, in some cases smart
TVs, set-top boxes, potentially even gaming consoles over
time,” Burton said.

Polycom expects to provide details on its consumer
videoconferencing system in a couple of months and hopes to
price it attractively versus competition, Burton said.

Cisco’s home videoconference product, “umi”, is priced at
$599, with a $24.99 monthly service fee. [ID:nN06274556]

Another competitor, privately held Skype, also has deals
with LG Electronics (066570.KS: ) and Panasonic (6752.T: ) to
provide its Internet video service on home TVs.

Shares of the Pleasanton, California-based Polycom, valued
at about $2.99 billion, touched a 3-year high of $35.15, up 12
cents, on Monday morning on Nasdaq, and was trading at $35.11.
The stock has gained about 19 percent since Oct. 21 when the
company forecast strong fourth-quarter revenue.
(Reporting by Sayantani Ghosh; Editing by Gopakumar Warrier,
Unnikrishnan Nair)

UPDATE 2-Polycom takes on Cisco with videoconferencing apps